John's "Magic Minute"

As a former Disney Leader and known throughout the Globe as "America's Best Customer Experience Coach" John shares his incredible experiences and 25 plus years of proven success strategies to help your organization create a "Magical Customer Experience" and Disney-like Culture. Learn best practices you can share with your team and apply right away to increase your market profile, beat out your competition, wow your customers, increase employee loyalty and lead an effective team to be more successful in your industry today!

Relate And Connect Every Job Role To Your Purpose Statement

Recently, I was a working with a client helping them create a new purpose statement. Something every business should think about and what I enjoy helping them with. During the process, we discuss many statement examples which posed some great questions. Most important, how to connect every job role, including support roles that operate behind […]

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10 Ways To Create a Magical Customer Experience On A Low Budget

We are certainly going through some challenging times. Customers have less money to spend, budgets are tight, and many businesses are cutting back on their marketing. I see small businesses around me making some really hard decisions. However, not always the best ones for their business and customers. Especially when it comes to delivering a […]

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Are You or Your Staff “Quiet Quitting”

I recently ran across a new trend popping up in social media. It’s called “quiet quitting”. What is it you might ask? It simple refers to the act of taking your job seriously but not too seriously. Workplace studies are showing a surge in professionals, particularly young professionals, who feel disengaged from jobs that have […]

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Why You Should Use The Sense of Smell In Your Customer Experience

Have you noticed how many stores and small businesses use familiar marketing tactics to get you in the door?  Some may use elaborate window displays, posters screaming about all the discounts you can find inside, mannequins dressed up in colorful outfits promoting products. Some are far more subtle, so much so that chances are you’ve […]

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Do You Know The Real Cost Of The Employee Experience?

Have you ever thought about what your “return on investment” of your employee culture is in your business? Depending on the size and maturity of your business you can go in two directions. If you are a long time business with a bad culture that needs to be improved, the return on investment is based […]

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How Not To Handle This Inflation Challenge In Your Business

  Have you notice something extra on your restaurant tab? Rather than raise menu prices, many restaurants are using new fees and surcharges to cover for rising inflations and putting it into the fine print. Add-on fees are certainly not new to many industries. We all have seen and experienced this with auto service and […]

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This One Strategy Will Beat Out Your Competition and Increase Profits

There are a few restaurants, retail stores and even an auto service repair shop where the staff remember my name. Usually the manager or owner comes out at one point to chat a little just to catch up. Sometimes, when something new is going on in their business, they usually can’t wait to share it […]

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A Valuable Strategy To Reduce Employee Turnover

Reducing employee turnover has become one of the most important business challenges today because small businesses cannot afford to lose highly skilled workers and keep attempting to hire and train inexperienced replacements from a labor force that seems to be shrinking in size. Small businesses will have to go further to reach the number of […]

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How To Train Your Frontline To Create Magical Experiences!

We all know the goal of any frontline training is to create a unique and magical customer experience. So, what do you focus on when you teach and train your employees on how to give customers a great experience? Sometimes good customer service means something quick, cheap, and easy. Think picking up a quart of […]

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What Are Event Planners Saying About John

Amazing! I have been attending conferences for over thirty years and can’t remember one that grabbed my attention more than John’s. I strongly suggest that we have John back again.

- George Bell, Regional Director, Fort Sill National Bank